nike dunk sb love you top university

nike Dunk bar is one of the most original paragraph. But the correct order is 83 years old NIKE in order to defeat the rival Converse has launched the Air Force 1 (first pair of air-cushion shoes) so that they can triumph in the market, the stock has steadily climbed. But a comeback 85 years adidas, sports product market drastic change, Nike faces the most serious financial crisis, stock prices fell more than half in the same year, this time in order to reverse the troubling trends, Nike made a subsequent actions affected the whole world, then in order to large amount of money signed at the time of super rookie Michael Jordan, to Air Force One as the prototype for his signature shoe designed the first pair of Air Jordan One. Soon all of the top school teams are strongly urged to have their own team shoes, which is why there was Dunk. The Dunk at the time of 8 kinds of totally different colors, representing the University of North Carolina, the University of Arizona and the University of Arkansas and other 8 NCAA's top teams. In fact, in the design of Air Jordan 1 on behalf of Dunk is a prototype, so have an excellent sense of grip performance and the venue to ensure that those good players on the floor, twisting and stable movement, so performance is not critical. So, DUNK popular in the 80 years is definitely not accidental.



To 90 years, as the new U.S. popular culture of the new streets, NIKE has been not only to meet the common sports sector, the success of its intention to expand its production capacity of multiple sources on the streets and into the X-GAME. When in the streets of cultural and sports brands, NIKE was only a second-rate brand. NIKE aware that sports would like to have made their places in the streets is not only the need for good quality and top technology, in terms of publicity is the biggest problem. So they decided to intend to use, and then the same strategy in basketball circles, is to use a celebrity with a statement of their sports shoes. NIKE, after the selection of the most common and most popular X-GAME: SKATEBOARD (slide) as an entry point into the joint culture. They have a lot of money when the price of signing a very well-known ZOO YORK skateboard teams in skateboarding circles as their band made. The publicity strategy to better, but there in the market positioning of relatively large gap, that is, high-tech areas, NIKE products are URL and E-CUE, which two pairs of professional skateboarding shoes NIKE then use the latest ZOOM AIR SQUARE's insole technology allows users to more clearly feel the shock effect of AIR, as well as the latest wear-resistant materials and breathable material. Their position is a professional-level skaters. However, in the low-end does not have any products, NIKE immediately aware of this problem, because NIKE know that they need to occupy the market, the low-end is the main battlefield in this grade consumers. They occasionally engage in skateboarding sports as entertainment, but the comparison and professionals do not need such a high technical content. However, a focus on practicality and style in order to facilitate ordinarily wear. At this time, NIKE seen in the retro market, the success of AIR FORCE ONE, DUNK not help think of